Herve Leger’s Form-Fitting Bandage Dresses Have Their Iconic Place In Fashion’s History And The Red Carpet, But When Time Progresses, Women’s Aesthetics Alter. Brands Must Adjust Or Face Falling Demand—a Dangerous Downward Spiral For Any Business. Herve Leger’s Response To These Changing Times Was To Tap The Couture Expertise And Modern Perspective Of Christian Juul Nielsen. The Smart Shift In Creative Direction Allowed Us To Find a Renewed Appreciation For The French House.
